UAE-based TIME Hotels on Tuesday announced the signing of an agreement with Dubai-based Plan B Solutions to offer its guests the chance to get enrolled in the TIME Elite Club Membership.
The co-branding loyalty scheme gives guest the option of enrolling for free by downloading the mobile app for complimentary, according to a press release.
As for the executive tier of the programme, members of the elite club would gain two points for each US dollar they pay for participation, TIME Hotels said.
These points can be exchanged for gift certificates, retail products or cash vouchers, which can be spent at TIME Hotel, the press release added.
Mohamed Awadalla, CEO of TIME Hotels, said: “Elite Club is all about adding value to our proposition. Guests can earn points every time they stay or dine with us, which can be saved and redeemed at a later stage. Although we already have a very loyal customer base, we thought this was another way of saying thank you for their continued loyalty.”
The eliteclub e-commerce platform offers an annual membership fee of AED 990, including unlimited discounts of over 50% on food and beverage, free upgrades, and up to 20% discounts on rooms, the hotel management firm highlighted.
Moreover, the programme also offers complimentary voucher packages worth AED 1,600, with free accommodation and breakfast and free access to 100 swimming pools and beach resorts for only two people at all hotels listed in the elite club platform.
“This loyalty programme also allows members to take advantage of considerable discounts and value-led offers, not only from TIME Hotels but from an extensive collection of bars, restaurants and experiences, as well as another 30 branded hotel partners across the globe,” founder and CEO of Plan B Solutions and eliteclub Elie Younis said.